We're on a mission to democratize market research and make consumer insights accessible to businesses of all sizes.
Which Do You Prefer was born from a simple observation: businesses need consumer feedback to make smart decisions, but traditional market research is expensive, time-consuming, and complicated.
Small businesses, entrepreneurs, and creators often skip the research phase entirely—not because they don't value insights, but because $5,000-$65,000 per project simply isn't feasible.
At the same time, millions of people are looking for flexible ways to earn extra income by sharing their opinions. We saw an opportunity to connect these two groups and create value for both.
Our platform handles everything: respondent recruitment, survey distribution, payment processing, and analytics. You get professional insights in 24-72 hours—without the enterprise price tag.
Market research shouldn't require a PhD. We've built a platform that anyone can use, whether you're a solo entrepreneur or a growing business.
Freelancers deserve fair pay for their time. We ensure competitive rates ($15/hour effective) and immediate payment for every completed survey.
Every response is verified for authenticity. We use advanced quality controls to filter out spam and ensure you get reliable, actionable insights.
Professional market research should be available to everyone—not just Fortune 500 companies. We've made insights affordable starting at just $49/month.
To empower businesses of all sizes with professional consumer insights while creating flexible earning opportunities for people worldwide. We believe great ideas deserve great feedback—without the enterprise price tag.
24-72hrs
Average Response Time
$49+
$49+
Starting Price Per Month
100%
Quality Verified Responses
Test logos, product designs, website layouts, and branding decisions before committing to expensive design work or marketing campaigns.
"Should I rebrand or refresh?"
Validate product concepts, test pricing strategies, and understand your target market before launching—all without breaking the bank.
"Will customers actually buy this?"
Game developers, authors, designers, and content creators—get feedback on your work from your target audience before release.
"Which design resonates more?"
We're a lean, focused team passionate about making market research accessible. We ship fast, listen to feedback, and constantly improve based on what our users need.
Interested in joining our team? We're hiring! Get in touch
Join businesses and freelancers who are already using Which Do You Prefer